Braun has recently reissued its iconic ET66 calculator
design that incorporates a distinctive use of colour on the user interface.
These colour
elements, and the overall purist design, have influenced other products both
within and outside the Braun stable – including Apple’s iPhone, I’m reliably
informed.
The original Braun calculator was designed by Dietrich Lubs
and Dieter Rams and originally released in 1987.
The product is considered to
be the pinnacle of the “less but better” philosophy thanks to its simple,
rectangular design with convex, circular, coloured buttons.
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| Braun's ET66 calculator |
