Singapore Changi Airport is shopping heaven - the list of
brands joining the airport shop roster expands seemingly by the week.
The
latest companies to join the luxury fashion emporium at The Fashion Gallery in
Changi’s Terminal 2 are French shoemaker Repetto and Italian accessories specialist
Furla. Both brands add to the store’s curated approach that enables shoppers to
move seamlessly between their favourite brands. The award-winning store, which boasts some 17 fashion
brands, is operated by LS travel retail, which aims to excel in customer
service – an area that’s so critical for Asian customers.
Lee Charn Cheng, general manager of LS travel retail
Singapore and Malaysia, says: “Asia presents a complex and varied mix when it
comes to the combination of nationality profiles and preferences. We are
pleased to have Furla and Repetto in our portfolio as they are increasingly
sought-after by travellers in Changi Airport Terminal 2. Repetto is a
well-known brand among the Indonesians and passengers are constantly
attracted to their latest collections. Likewise for Furla, the brand has been
growing in recent years with huge demand from passengers, and therefore,
together with the support from the vendors, we are able to further enhance and
continually refresh the shopping experience.”
Philippe Fontalba, luxury, fashion and accessories director
of LS travel retail Asia adds: “We have a mission to make customers feel
literally spoilt for choice with our on-trend brand assortment, and Furla and
Repetto are welcome additions to the portfolio.”
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| Repetto at The Fashion Gallery in Singapore Changi Airport Terminal 2 |
Gerry Munday, Furla’s director of travel retail, says
Furla’s travel retail turnover has registered significant growth in the past
two years. “The growth has been quite phenomenal, increasing by 93% from 2011
to 2012, with the number of doors up from 57 to 120,” she enthuses. “Through
the partnership with LS travel retail Singapore, we continue to develop our
presence in travel retail with the recent launch at The Fashion Gallery. We are
glad to be part of The Fashion Gallery given that the store is a proven success
within travel retail in offering a complete shopping experience for travellers
to indulge their appetite for luxury fashion brands.”
Guilhem Peña, Repetto’s commercial director, says demand for
Repetto’s ballet shoes is increasing in Asia. “Repetto is a worldwide brand
which develops exclusive products and we are a luxury brand with increasing
demand within the Asia region. We wanted to work with LS travel retail because
we share the same strategy, vision and most importantly, LS travel retail
encompasses great insights and the knowledge on how to sell the luxury brand.
We perceive LS travel retail as a very important partner within the Asia market
for the future in the duty-free business.”
Emmanuel de Place, chief operating officer of LS travel
retail ASPAC, reveals that following the success of The Fashion Gallery in
Singapore, LS travel retail will launch the second Fashion
Gallery in Spain by February 2014.
“We are continuing to strengthen our portfolio and strategy
in operating luxury fashion boutiques, especially with The Fashion Gallery in
Singapore,” says de Place. “It’s an accomplishment to put 17 brands together
within our beautiful concept balancing brand expectations on alignment. All the brands are incredibly satisfied about it and the
store has won several awards. New launches are an important vehicle for
creating excitement in travel retail and we are pleased to have Furla and
Repetto on board with us.
“Following the success of The Fashion Gallery in Singapore,
LS travel retail will soon be launching the second The Fashion Gallery in Spain
by February next year. The Fashion Gallery has established a strategically
important presence in Asia and we foresee similar success and development in
Europe as well.”
