Monday 16 September 2024

The Dalmore unveils an artistic exclusive for travellers

The Dalmore Portfolio Series has introduced three limited-edition single malt whiskies which make their worldwide debut exclusively with travel retailer Avolta, retailing at between £500 and £1,000 per bottle. 

The series debuts at World Duty Free stores at London Heathrow Airport in September, before launching at other international hub airports in October.

The Dalmore Portfolio Series 2024 release

The trio of bottlings is dubbed “a toast to creative talent” and celebrates a young artist. In this first year, Scottish artist Fraser Gray of Edinburgh has created a striking interpretation of The Dalmore Distillery, operated by Whyte & Mackay.

The Dalmore Portfolio Series is the latest initiative under the creative partnership between The Dalmore and Scottish design institution V&A Dundee.

For The Portfolio Series, V&A Dundee paired The Dalmore with artists, the first of whom is Fraser Gray, who grew up in the area. The Portfolio Series seeks to shine a light on contemporary art and design talent through creative works evoking what makes The Dalmore special.

Fraser Gray’s Portfolio Series will also be available to purchase in Scotland, exclusively at V&A Dundee.

The 2024 Portfolio Series comprises:

The Dalmore Portfolio Series No.1 (£500/$635): Bottled at 46.8%abv, this Dalmore expression is limited to 5,000 bottles, aged in Bordeaux wine casks.

The Dalmore Portfolio Series No.2 (£750/$950): Bottled at 46.0%abv, this Dalmore expression is limited to 2,000 bottles. The whisky is finished in selected casks from the Châteauneuf-du-Pape wine region.

The Dalmore Portfolio Series No.3 (£1,000/$1,250): Bottled at 49.7%abv, this Dalmore expression is limited to 1,000 bottles. "An iconic vineyard, classified as Premier Grand Cru, granted The Dalmore access to finish this whisky, imparting exceptional character," the company said.

Heathrow Airport Retail Director Fraser Brown said of the new release: “As the UK’s international gateway, Heathrow has a unique platform on which to introduce an international audience to the best of British craftsmanship. We are proud to host the global debut of The Portfolio Series, a limited-edition range which brings together the exciting work of emerging young artists and The Dalmore’s expert Scotch whisky makers.”

Paul Martin, Avolta’s Category Manager for Liquor in the UK, added: “We are extremely proud to be able to offer this exceptional Dalmore Portfolio Series in our Heathrow World Duty Free stores, as a one-month exclusive in travel retail, ahead of its roll-out across the sector. We’re always looking for innovative and unique products for our customers and it’s exciting to be able to offer exceptional whiskies such as these.

“The creative partnership between The Dalmore and the V&A Dundee showcasing the work of talented local Scottish artists, all takes this collection of whiskies to another level, whilst delivering that all-important sense of heritage and place. We’re confident it will be extremely well received by our customers.”

Joanne Morris, Whyte & Mackay’s Commercial Controller, commented: “The Dalmore is enjoying continued consumer demand, especially in global travel retail. We are particularly proud to unveil this exceptional trio of whiskies, with the beautiful creativity of Fraser Gray.

“The partnership with Avolta and London Heathrow is of strategic importance to us, as we seek to push the boundaries of the channel. The Dalmore Portfolio Series is set to offer global travellers another truly memorable experience, for which The Dalmore has become known."