Long Haul Spa has launched its award-winning range of skincare and well-being travel kits in Dufry stores at Melbourne and Perth airports in Australia.
Long Haul Spa is a luxury collection of Antipodean skincare in seriously bright colours. Created and formulated by travellers for travellers, each kit contains 15ml bottles of cleansing micellar water, super saturating face mist, serum sorbet, eye balm, lip balm, rejuvenating and protecting facial oil, super-hydrating gel face mask, moisturising crème balm, disinfecting wipes and rehydrating towels.
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| Dufry's team at Melbourne Airport with a zesty orange Long Haul Spa bag |
Dopamine beauty
Crafted from New Zealand-sourced natural botanicals that are vegan and cruelty-free, the ingredients are sustainably and ethically sourced and do not contain parabens. Long Haul Spa's vegan bags are presented in a rainbow of zesty colours in line with 2022’s hottest fashion trend for dopamine dressing, as reported by WGSN, the world’s leading consumer trend forecaster (whose Launch Editor was MJ Rabbit).
Long Haul Spa bags are sourced from Louenhide in Queensland, with bottles from Ant Packaging, the only zero-carbon-footprint plastics company in Australia, in the Byron Bay hinterlands. They are all wrapped in beautiful Aboriginal art sleeves depicting the 7 Sisters Songline created for Long Haul Spa by Barngarla Woman Jonas Dare.
For every bag purchased, Long Haul Spa plants a tree with One Tree Planted.
Christine Keeling, founder of Long Haul Spa, enthused: “When we launched Long Haul Spa in late 2019, the very positive response we had from retailers filled us with confidence that we had hit on something special with our skincare travel kits. Then the pandemic hit and the world stopped travelling, yet we continued to receive significant interest from retailers and to win multiple awards in the travel retail industry. Now, with most markets open and travel accelerating back fast, we are delighted to announce these listings with Dufry in two of Australia’s key gateways. We are also in discussion with several other locations across the world and expect to announce further listings very soon.”
Long Haul Spa award successes include winning the QDF Factor 2020 with The Moodie Davitt Report and Qatar Duty Free, where the range is in-store at Hamad International Airport, Doha. Other accolades include Best New Beauty Product 2020, DFNI Frontier Asia Pacific Awards; Best Skincare, Haircare, Bath & Body Product 2020, Travel Retail Awards, voted by shoppers; and Best Beauty Product 2020, Frontier Awards.
Long Haul Spa has partnered with Vincent McDermott of TR Partners for account management and business development opportunities.
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| Long Haul Spa bag with Aboriginal art sleeve |
About Christine Keeling
Canadian-born Christine Keeling began her career as a flight attendant, eventually becoming an international software executive regularly commuting between North America and the Asia Pacific region. Her biggest challenge was spending 24 hours in transit over 11 time zones and expected to rock up to a meeting with her A-game intact. Keeling created her own products to use inflight because she could not find what she needed to combat the impact of long haul travel on her skin. Keeling says even the worst winter at home is more gentle on her skin. She has lived in very humid Brisbane, Australia since 2013.
About Long Haul Group
Long Haul Group creates products designed for long-haul fliers "to help make long flights suck a little less", the company says. Founded in 2018 by former flight attendant and technology refugee Christine Keeling, Long Haul Group's first product is Long Haul Spa. Long Haul Spa products are crafted in New Zealand from locally and internationally sourced botanicals and are vegan, paraben-free and cruelty-free. Long Haul Spa offsets "a tiny bit" of its carbon footprint by planting a tree for every kit sold, through One Tree Planted.
About TR Partners
TR Partners is an agency specialising in the development of brands in global travel retail. The company represents clients with retailers in airports, airlines, downtown stores, cruise ships, ferries, border stores and diplomatic channels. Services include business development and negotiation, sales and inventory management, category management, range development, merchandising and training, as well as distribution and logistics management.
