Porsche Design Eyewear has tapped motorsport-loving Hollywood actor Patrick Dempsey as its brand ambassador since January 2021.
Dempsey fits the exclusive lifestyle brand perfectly, as demonstrated by his passion for motorsport and his determination to follow his vision, the German firm said.
The same aspiration is reflected in Porsche Design Eyewear. In 1978, Professor Ferdinand Alexander Porsche created the world's first sunglasses with an interchangeable lens mechanism, the P‘8478. Some 43 years later, and with millions of pairs sold, they are still available almost entirely unchanged.
A fresh take on this classic design is the P’8928, described as a modern, squared aviator style with a distinctive and edgy look. The partnership between the exclusive lifestyle brand and the celebrated Hollywood star is commemorated in a special way with the limited P’8928 P Collector’s Edition (pictured above). The colour combination of the limited edition, dark grey and black, is a tribute to Dempsey’s elegant and puristic style. The colour code is titled “P”, named after Patrick, who said: “The classic design is iconic while evolving with technology. I really love the elegant colour palette of the lenses.”
Mix and match
With the new Collector’s Edition, Porsche Design offers the exclusive P‘8928 P together with four additional pairs of coloured interchangeable lenses in a soft traveller box. Thanks to the easy-to-operate interchangeable lens mechanism, the different lenses can be switched out to match different style preferences or adapt to changing lighting conditions.
The shades are equipped with Porsche Design’s innovative Vision Drive lens technology, which provides reliable scratch protection, making the lenses extremely impact-resistant, and UV400 protection. Whether choosing between polarized lenses with integrated contour and contrast enhancement, or lenses with a fashionable colour gradient, the elements of the Collector’s Edition bridge design and functionality. The 100% titanium frame ensures a lightweight and premium wearing comfort.
The limited P’8928 P Collector’s Edition is available from May 1, 2021. The sunglasses come in a premium travel box along with four additional interchangeable, coloured lenses, retailing at €695. They are available in exclusive specialist retail stores, Porsche Design Stores, as well as online at www.porsche-design.com.
Black meets gold: 2021 colour of the year
With Porsche Design’s P’8478 model, Professor Ferdinand Alexander Porsche created a design icon in 1978, which is recognised around the globe by design lovers. As the world's first sunglasses with interchangeable lens mechanism, Porsche Design seeks to set trends in terms of design and functionality.
The distinctive look of the spectacles has been reinterpreted in the 2021 colour of the year: a classy gold shade meets deep black contrasts, thus highlighting the classic design of the frame (pictured above). The dark grey lenses in aviator style complete the elegant look.
The 2021 colour of the year is limited to 1,500 copies and has an exclusive box with an additional pair of interchangeable lenses in an olive colour, retailing at €460.
