MCM has donated 1m RMB ($140,000) to the China Soong Ching Ling Foundation to help fund the psychological reconstruction and living assistance of the young generation in Hubei province when the coronavirus epidemic is over.
The German luxury goods company announced the initiative on February 14 - Valentine’s Day - along with its campaign message “Embrace Faith and Hope”.
In addition, MCM has donated face masks and other medical necessities to the Red Cross Society of Hainan Province through the Sungjoo Foundation and other NGOs to support the prevention and control of the infection in the region and Wuhan hospitals.
“We hope these donations will assist those in need in any way possible, and they will continue to have our support,” said Sung-Joo Kim, Founder, Chairperson and Chief Visionary Officer of Sungjoo Group and MCM Holding AG.
