UK watch maker Christopher Ward reckons it’s hip to be square following its
first new launch of 2016 - the C5 Malvern
Slimline Square. The streamlined, unisex style option is the company's thinnest-ever mechanical model and expands the popular Malvern
range.
At 37mm square, the new Swiss-made timepiece has been proportioned to sit on almost every size of wrist and, with a height of only 8.25mm, it is designed to slide elegantly under a sharply tailored shirt or blouse cuff. The refined diamond-polished nickel hands are dual faceted, aiming to blend sophisticated style with ease of reading. The Sellita 210-1 movement is housed in a newly re-engineered case and the Côtes de Genève finish on the bridge enhances the pleasure of viewing the power unit through the transparent case-back. The two initial dial colour options offer a sunray effect one-piece dial in blue or a matt white, creating two different looks.
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| Christopher Ward C5 Malvern Slimline Square |
Old-school style with a dynamic, modern edge
Designing the perfectly proportioned square watch had
become something of an obsession for the design team at Christopher Ward, as
Mike France, co-founder of the brand, explains: “The square format has long
been a design classic that presents a particularly strong challenge to the
watch designer to get it exactly right. With the right proportions it is a
shape that can be used to blend retro elements with a contemporary tone to
create a truly stand-out design. However, for a square watch to achieve that
unique balance between classic and contemporary, modern yet retro, the
proportions have to be absolutely spot on - and I think we really hit that mark
with this design."
He continued: “The square shape is sometimes overlooked by watch
aficionados but I hope that our C5 Malvern Slimline Square shows that the shape
is not only eminently practical but that this design also projects a blend of
discreet old-school style with a dynamic, modern edge. The leather strap option
helps to dial-up the classical character, while the fine-knit Milanese bracelet
delivers a stunning modern expression to our Malvern collection.”
The C5 Malvern Slimline Square is offered in white and
blue dial options with a choice of an embossed alligator pattern Italian
leather with CW-motif clasp (retailing at £399) or a fine-knit stainless steel
Milanese bracelet (£475). The model will be
launched in early February, exclusively from www.christopherward.co.uk
