Thursday 19 November 2015

Davidoff marks the Chinese Year of the Monkey

To mark the upcoming Chinese New Year, Davidoff Cigars will be introducing an exclusive Chinese Year of the Monkey 2016 Limited Edition. Only 8,500 boxes will be crafted. These exclusive cigars and matching ashtrays will be launched in the US in November 2015, followed by Europe in December 2015, and Asia in January 2016.

Davidoff Year of the Monkey 2016 Limited Edition
Inspired by the noble bamboo

Charles Awad, senior vice president marketing & innovation at Oettinger Davidoff AG, said: “Davidoff found its inspiration for this new 2016 Limited Edition in the character traits of the Chinese zodiac sign of the Monkey and in the noble material associated with the cultures of South and East Asia - bamboo. There is no better way to celebrate the Monkey’s charisma, appreciation for refinement, originality and luxury than with this beautifully crafted and original Special Toro cigar. Monkeys are clever creatures and crafty opportunists. Enthusiastic about everything, they spend their time broadening their minds and are especially fascinated with art. They, like Davidoff, see time as something to be filled beautifully. They are simply lovable enthusiasts, eager to experience all the various flavours life has to offer, flavours which Davidoff is equally eager to supply."

Davidoff's limited-edition ashtray in the brand's emblematic rectangular shape

Special Toro with pigtail

The Special Toro cigar (50 RG x 6 1/2) features a pigtail, while the Ecuadorian Habano Rojiza wrapper holds a complex blend of Nicaraguan, Mexican, Dominican and Peruvian tobaccos which have been combined by the Davidoff master blenders. Finally, the cigar’s individuality is confirmed by the second ring displaying a monkey image. This complex and balanced cigar has flavours of roasted bread, fruit and cream, with sweet and peppery notes.

The ten cigars will come in a hand-crafted premium bamboo wooden box with a laser engraving, shaped and designed to reflect the aesthetic origins of Chinese culture. Bamboo is one of the "Four Gentlemen" (bamboo, orchid, plum blossom and chrysanthemum). It plays such an important role in traditional Chinese culture that it is even regarded as a model for gentlemanly behaviour. “In Asia bamboo is not merely a plant; it forms part of people’s lives. It epitomises qualities such as integrity, tenacity and an upright nature, the very same values possessed by any gentleman who enjoys a Davidoff cigar,” Davidoff said.

Davidoff's limited-edition ashtray in a new, round shape 

Limited-edition ashtrays

The Davidoff Year of the Monkey 2016 Limited Edition comes with two new ashtrays celebrating this charismatic sign: a new, round design has soft and smooth edges evoking the Monkey icon; and Davidoff’s signature rectangular ashtray with two notches. The matt and brilliant gold colours are mixed with vibrant red to create a rich pattern recalling the many red envelopes exchanged during the Chinese New Year.

The Davidoff Year of the Monkey 2016 Limited Edition ashtrays are made in Limoges, the heart of the French porcelain industry, by Davidoff’s longtime partner who owns the prestigious Entreprise du Patrimoine Vivant label.