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| Lagavulin 8 Year Old special edition whisky |
In the late 1880s, Alfred Barnard, the first ever whisky
journalist and traveller, sampled an 8 Year Old Lagavulin during a visit to
Islay, describing it as “exceptionally fine”.
Famous for its nose of Hebridean peat smoke with richly
textured and complex flavours, Lagavulin 8 Year Old has a long, sweet and
power-driven finish. The launch of this limited-edition bottling kicks off the
start of the distillery’s bicentennial activities that include bringing people
to Islay and bringing Islay to as many people from around the globe as
possible.
Diageo GTME Global Marketing Director Peter Fairbrother said:
“Single malts represent the fastest-growing segment of the whisky category in
travel retail, growing 12.5% in the last recorded year and now valued at $800m.
Diageo has the largest portfolio in this flourishing category and we are proud
to own over 40% of the industry's inventory. With this breadth to our
portfolio, we are delighted to be able to bring rare and special whiskies –
such as this limited edition Lagavulin 8 Year Old – to travellers across the
globe.”
