Wednesday, 4 June 2014

Davidoff unveils artful cigar boxes

Davidoff has unveiled its first original artworks in celebration of its role as associate partner of Art Basel. The Davidoff Art Initiative’s first Davidoff Limited Art Edition cigar boxes feature original commissioned artwork by the Caribbean artist Quisqueya Henríquez. 

Two limited-edition cigar boxes, each one manufactured in a quantity of 3,000 and stocked with custom-made cigars developed exclusively for the collection, were presented at Davidoff’s VIP hospitality lounge at the Art Basel show in Hong Kong, which was held in May.

Henríquez was also invited to create a limited run of 50 Collectors Editions, which include the special-edition box of cigars as well as an original artist’s print from the series of images developed for the project. Each artwork is unique and can be selected by the customer at the time of purchase.

Davidoff's Limited Art Edition cigar boxes

The compositions created by Henríquez for the Davidoff Limited Art Edition and the Collectors Editions seek to evoke the intricate artisanal skill of cigar-making and evoke the multiple phases involved in cigar manufacturing. The richly coloured images obtained from the layering of multiple photographs of tobacco leaves, create a composition that, while abstract, hints at the source materials involved in its creation.

“I have always had in mind to work with images that illustrate time and the many different steps involved in the tradition of cigar-making,” said Henríquez, who was born in Cuba and now lives in the Dominican Republic. The finely layered images, inspired by the artist’s multiple visits to tobacco fields in the Dominican Republic, capture the time-consuming process of cigar-making and reference the artist’s native Caribbean culture.

Artist Quisqueya Henriquez working on the images

One of the most persistent images throughout her prints is the image of the tobacco leaf, especially its natural complexity. Henríquez also used the Rorschach technique to create a visual field of depth and establish an interactive relationship with the cigar and her pattern designs. Each work in the edition is composed of three or more superimposed photographic impressions of tobacco leaves. Each layer has a slightly different hue, and each allows for some transparency. Although colour manipulation is quite prevalent in some works, the natural colour and texture of the tobacco leaf can still be seen in the abstract compositions.

The final pattern is based on the use of metallic colours inspired by the cigar’s relationship with luxury and beauty. Each design includes its corresponding cigar band and glassine.

Oettinger Davidoff CEO Hans-Kristian Hoejsgaard said: “When we approached Ms Henríquez to do a work for our inaugural edition, we did not ask her to take up the subject of tobacco or cigars directly. So it was all the more gratifying that she asked to visit our tobacco fields in Santiago and spend time there observing our crops and the work methods of our cigar rollers. The works that have resulted from her experiments with photography and the manipulation of tobacco leaves are breathtakingly beautiful, and they also say something profound about the history and culture of the Caribbean.”