Porsche Design unveils new travel retail exclusive

Porsche Design has introduced an exclusive release for the travel retail sector in homage to one of the German brand’s best-selling eyewear shapes.

The slightly square P'8927T sunglasses are designed to be a fresh interpretation of the brand’s signature squared aviator shape, with a flatter and wider form to create a perfect international fit.

The soft double bridge aims to embody the perfect balance between a modern and classic design to create an effect which is striking despite the filigree stainless steel frame.

Porsche Design P'8927T sunglasses

The minimalist stainless-steel frame and the almost straight Base-2 lenses give the sunglasses a very modern oversize look and the sophisticated black matte shade creates a real statement piece, the company said. Comfort is delivered thanks to the particularly lightweight temples, which are made of the high-performance material RXP, which delivers a precise and functional finish.

Thanks to the innovative Vision Drive lens technology, the high-quality polarized lenses offer the best vision on wet and slippery surfaces by reducing reflections and glare, thus enabling an optimal driving experience even in difficult light conditions. This innovation speaks to a growing demand from shoppers for items which provide practical and health benefits, as well as timeless style, noted Porsche Design.

Lucas Gestin, Director Global Retail of Porsche Design’s eyewear licensee Rodenstock, said: “We are delighted to be bringing this fresh exclusive release to the travel retail market. A new take on one of Porsche Design’s most popular and classic models, the P'8927T meets the needs of customers who are seeking something truly standout and unique in the travel retail market, while also delivering the highest standards of design, style and materials.”

The P'8927T is available exclusively in selected duty free shops from January 2023.

MCM makes music with TikTok star Tate McRae

Honouring its roots in music, MCM has linked up with Canadian musician Tate McRae in an innovative fashion-meets-music campaign for Spring/Summer 23.

The Gen Z singer-songwriter “guides us on a foray into stylised futures – with a punk-like aesthetic spread across three distinct capsules: Meta Safari, Cyberpunk and Meta Ocean”, the German luxury brand said.

In partnership with Sony Music's Filtr music platform, key looks from the capsules will feature in two episodes, each including a full-feature track. 

Tate McRae spotlights MCM as she performs 'She's All I Wanna Be'

Launched by McRae, the first release sees the TikTok sensation perform ‘She's All I Wanna Be’, combining the season’s bold assortment with McRae’s innovative musical talent. Her performance can be seen on MCM’s website at www.mcmworldwide.com and on YouTube at https://www.youtube.com/watch?v=VOyAa7F1BGM&t=14s.

“Blending creative design with inventive form, the SS23 collection takes its inspiration from the world yet to come – creating pieces which are unique and eye-catching,” MCM said.

Tate McRae shows off MCM's new-generation Aren backpack

In a “voyage into vintage”, McRae highlights the all-new Vintage Monogram Jacquard accessories collection, which is an adaptation of the brand’s signature Visetos print. Dubbed “tomorrow’s take on a historic design”, the collection has a patina effect, aiming to inspire feelings of nostalgia.

McRae also showcases the renowned MCM Haus monogram with inventive additions to the line of Aren bags, melding modern utility, exquisite leather craftsmanship and next-generation design to create a trusted travel companion.