Absolut Vodka has unveiled Absolut MIX, a limited-edition
bottle featuring a kaleidoscopic print to celebrate worldwide freedom of
expression and equality through art and love.
Absolut MIX Vodka |
Stirring things up
This May 2016, the product is launching in key airports
across Australia and New Zealand. To support the launch, Pernod Ricard has
created branded activation zones themed to the design of the bottle to attract
travellers passing through the duty free spaces.
Displaying the tagline ‘Stir things up’, the colourful spaces
are open at airports including Sydney, Melbourne, Brisbane, Perth and
Christchurch.
Absolut MIX Limited Edition is available for a limited
time, retailing at A$34.99 per bottle.