Friday 22 April 2016

New Zacapa rum set to delight adventurous palates

Diageo and Ron Zacapa have announced that the latest edition to its family of rums, Zacapa Edición Negra, is now available in travel retail stores worldwide.

Zacapa Edición Negra rum

A gifting opportunity 

Inspired by traditional Mayan rituals, this slow-aged artisanal rum is described as a true expression of Guatemalan heritage and culture. 

The new spirit showcases a different Zacapa flavour from the sweet butterscotch notes identified in Zacapa 23, to create a distinctive and remarkable chocolate taste.

The new bottle is designed to stand out from the crowd and enhance the gifting opportunity.