Thursday 8 October 2015

Bacardi Cruise Competition 2016 casts off

Bacardi Global Travel Retail has launched the world-renowned 2016 Bacardi Cruise Competition Bartender of the Year. The annual event, now in its 11th year, is believed to be the longest-standing global competition dedicated to bartending in the cruise and ferry industry. “It is an integral part of the Bacardi strategy for continuous improvement, partnered with cruise and ferry lines to raise standards of professionalism and cocktail-making in this dynamic leisure sector,” the Bermuda-based spirits giant said.

This latest competition aligns it to the Bacardi Legacy Global Cocktail Competition, which recognises the best talent in the professional bartender community. Cocktail entries for the competition must therefore include Bacardi Superior rum or Bacardi Gold rum and are required to be geared towards becoming the next Legacy cocktail on a par with classics such as the Bacardi Daiquiri and the Bacardi Cuba Libre.

Bacardi Travel Retail Americas Zachary Sulkes
Helping create memories to treasure

Zachary Sulkes, regional manager Bacardi Travel Retail Americas, explained the purpose of the competition. "We are witnessing a surge in the number of ambitious bartenders in the cruise and ferry sector dedicated to their own professional development with the support of their employers, supporting them as they hone their craft, mixology and presentation skills," he said. "The results are win-wins for all concerned, ultimately offering onboard guests a choice of fantastic cocktail experiences that add a new level of sophistication to their vacation and help create memories to treasure.”

The closing date for entries is November 6, 2015, when judges from Bacardi will select a shortlist of three cocktails. The bartender creators of those cocktails will work with Bacardi on a three-month promotional plan before travelling to Miami for the Bacardi Legacy Competition Cruise Finals in February 2016. The overall winner will travel to San Francisco for the Bacardi Legacy Competition Global Finals in April 2016 where they will compete against the final 35 country winner bartenders from around the globe.

Past winners and finalists of the Bacardi Cruise Competition have progressed to compete successfully in many international competitions. Entries are invited via http://www.bacardicruisecompetition.com/