A magnificent set of bespoke MCM “Dragon” luggage was among
the many items auctioned at international movie star Jackie Chan’s 60th
birthday charity auction dinner.
The auction, held in Beijing on April 7, raised the sum of CNY 70,552,000. All the proceeds were donated to the China
Film Foundation to be used in public events and programmes jointly held by the
China Film Foundation and the Jackie Chan Charitable Foundation Beijing, which
will benefit the development of China’s film industry.
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| MCM's Jackie Chan luggage set |
MCM's auction lot consisted of three hard
luggage travel suitcases and a round hat box made by senior
craftsmen, incorporating a sophisticated red interior design. The
classical curves, combined with the black calfskin edging, serve to highlight
the outline of the solid case. Crafted from Cognac Visetos, MCM’s signature material, these suitcases were inspired by Jackie Chan’s
adventurous spirit in his film career.
“龍,” the Chinese character for “dragon,” is carved inside
each suitcase. Aiming to showcase the expertise, quality and innovation of MCM’s craftsmen, every product was designed as a work of
art. The Jackie Chan nameplates were exclusively customised for the brand, and sought to offer an extraordinary travel
experience.
