Thursday 10 April 2014

Stars shine at MCM's Hong Kong anniversary party

The stars came out at a party hosted by German luxury brand MCM to celebrate the third anniversary of its flagship store at Hong Kong’s landmark Entertainment Building, located on Queen's Road Central.

At the gala dinner, MCM auctioned a desk and wardrobe set crafted in the brand’s signature Cognac Visetos monogram material as well as items from its vibrantly coloured Spring/Summer 2014 Flower Boys in Paradise collection. Proceeds from the auction were donated to the Li Ka Shing Cathy Foundation "Glamour To Give" which was established in 2008 to help underprivileged children in Hong Kong and on the mainland. The event raised a total of HK$1m.

Remarking on the wonderful evening, attended by many celebrities and VIPs, MCM’s chief visionary officer Sung-Joo Kim said: “We are overjoyed to be able to help children in China and Hong Kong in this way. The Li Ka Shing foundation helps with projects related to healthcare and education which are two sectors that are vital to society.”

Here are some of the VIPs who attended the event:

MCM chief visionary officer Sung-Joo Kim and socialite Cathy Lee

Actress and singer Cecilia Cheung


Actress Jessica Jann

Actor Anthony Sandstrom and model Jocelyn Luko