Thursday 24 November 2022

MCM trills with Tweety

German luxury brand MCM is celebrating the 80th birthday of cartoon character Tweety in a special collaboration with Looney Tunes, unveiled in November.

The Looney Tunes x MCM collaboration sees Tweety enter the world of fashion.

“Even with 80 years of animated hijinks under his wing, the eternal fledgling remains forever playful,” MCM said. “His endless curiosity leads him to venture into the luxury sphere with MCM — where his uncaged spirit elevates classic silhouettes.”


Tweety stars in the Looney Tunes x MCM collaboration

The world-famous canary flaunts his trademark charm on a range of accessories and hands-free styles including totes, crossbody bags and backpacks. In addition, jacquard mohair sweaters, organic cotton hoodies and T-shirts for both adults and children serve as backdrops for the character’s street-smart personality.


Key items include the Looney Tunes x MCM Stark Backpack in Visetos, retailing at €1,190, and the Looney Tunes x MCM Lanyard Card Case in Visetos (€230).


In addition, Tweety Frankenstein, an original creation drawn up for the 80th birthday of the character, is brought to life on a card case. Crafted from Italian Visetos with a nappa leather trim, this accessory serves as a mobile wallet with outer card slots and a zip compartment for coins, keys, and small essentials. A leather lanyard strap completes the hands-free look.