To kick off this season’s New York Fashion Week, MCM celebrated its philanthropic partnership with (RED) at the annual
Daily Front Row Fashion Media Awards After Party.
Hosted by model Ashley Graham at the The Wooly restaurant
and cocktail bar, celebrities and guests enjoyed lots of entertainment that
raised awareness for the MCM x (RED) partnership while highlighting the
limited-edition accessories that will benefit the organisation.
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| Models Ashley Graham and Anne Vyalitsyna at the MCM party |
Guests also enjoyed a surprise musical performance by Bermudian-born,
masked DJ Noise Cans while enjoying festive cocktails and tasty treats
throughout the evening.
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| Actress Bella Thorne |
To mark MCM’s 40th anniversary, MCM joined (RED) in 2016,
pledging $10m across 10 years to ameliorate the lives and health of women and
girls across the globe.
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| Musical artist Young Paris |
Founded by Bono and Bobby Shriver in 2006, (RED) is
dedicated to founding the first AIDS-free generation. Engaging with cultural
icons, multinational organisations and collaborators, (RED) has generated over $350m
for the Global Fund to fight AIDS, tuberculosis and malaria, to support
HIV/AIDS grants in Ghana, Kenya, Lesotho, Rwanda, South Africa, Swaziland,
Tanzania and Zambia.
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| Masked DJ Noise Cans |
